Tuesday, May 20, 2025
PACCT & WCEF webinar : Product-as-a-Service business innovation accelerates the circular economy
WebinarXaaS
How Product-as-a-Service models can drive the circular transition
Discover our PACCT & WCEF webinar with Michelin, TULU, BASF and The European Investment Bank
On May 16th, 2025, as part of the World Circular Economy Forum 2025, we hosted a webinar on how PaaS models accelerates the circular economy. Through various real-life use cases, explore how Product-as-a-Service (PaaS) links customer satisfaction with environmental impact.
You can catch the replay of this insightful discussion on PaaS models featuring Yael Shemer (Co-Founder and CCO of TULU), Michel Vincentelli (Senior Vice President Connected Solutions Business Line of Michelin), Elina Roine (Deputy Director General, Operations - Lending & Advisory of the EIB) and Neil Kay (Vice President - Agricultural Solutions EMEA West of BASF).
Find the replay, the presentation document and the Q&A from May 16th below.
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Our next event will be a hybrid session held in Brussels on June 17th, from 5:00 to 7:00pm (CET), titled "Accelerating Circularity and Competitiveness in Europe through Product-as-a-Service." Co-hosted as part of EU Green Week, the event will feature the launch of our policy brief, which offers actionable recommendations for EU policymakers to better integrate Product-as-a-Service (PaaS) business models into the upcoming Circular Economy Act 2026.
Participants can choose to attend in person in Brussels — including an exclusive networking hour with policymakers and sustainability experts from 6:00 to 7:00pm (CET) — or join the online webinar from 5:00 to 6:00pm (CET). Register below !